In 4 short video movies, Kompany offers the viewer a closer look at how he works up a sweat during a very tough personal work out. And that closer look can be taken literally. Thanks to the very new 360° video technology, the viewer finds himself as close as 1 meter from Vincent Kompany, in the middle of the action.
How does it work?
Install the YouTube App on your smartphone. You can download it here:
- Android: https://play.google.com/store/apps/details?id=com.google.android.youtube&hl=nl
- iOS: https://itunes.apple.com/nl/app/youtube/id544007664?mt=8
Then, click on this link: https://youtu.be/iqpU4fvwDls
The YouTube App opens automatically and the 360° video starts playing immediately.
Keep your smartphone straight in front of you (at the height of the horizon) and turn around.
If you want to have a look at all 360° movies, search on the YouTube App: ‘Kompany 360 Workout’.
Please, have a look at the 4 videos, mentioned above: https://www.youtube.com/watch?v=iqpU4fvwDls&list=PLiAI7qkYAdode7Jltok_uVaRsHtasR7kG
You can also watch the videos separately here:
This campaign was produced by Bonka Circus that combines talent development, audio visual production and campaigning. At the moment, Bonka Circus also produces the sports magazine Fanatico for Play Sports, in which you can see a.o. Jan Vertonghen and Jordan Lukaku play Headis.